Getting the best out of bus operators

Go North East operates branded bus services to Cobalt Park in North Tyneside through a highly successful partnership with the sites developers

Go North East operates branded bus services to Cobalt Park in North Tyneside through a highly successful partnership with the sites developers

Two business parks in Tyne and Wear reveal a lot about which kind of partnership delivers the most when working with a private sector bus company. Go North East operates bus services to both of them, but the arrangements are very different, as managing director Peter Huntley explained at a recent conference.

Huntley did not name the business parks, instead referring to them as Development A and Development B. Development A is in North Tyneside and sells itself as the UK’s largest office...