EVolution is a news, intelligence and analysis service dedicated to the emerging business of supporting electric and hydrogen-fuelled vehicles.

Bringing social research into the transport mainstream

Kris Beuret is one of the leading practitioners of social research in the transport sector. Geoff Dudley spoke to her about its status and some of her future priorities, including understanding the views of children, and assessing attitudes to autonomous vehicles

Geoff Dudley
22 January 2016
Geoff Dudley
Geoff Dudley
Kris Beuret
Kris Beuret

 

From small and unpromising beginnings, over the past two decades social research has become a more accepted part of the transport policy mainstream, but its role and significance remain contentious, with critics claiming that too much reliance is placed on personal opinions that cannot easily be quantified and verified. One person with long experience of dealing with these critics is Kris Beuret, director of consultancy Social Research Associates (SRA), who has played a prominent role in the...

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