EVolution is a news, intelligence and analysis service dedicated to the emerging business of supporting electric and hydrogen-fuelled vehicles.

Nudge, don’t shove!

Anthony Smith
20 December 2019
 

For better and worse our lives have been shaped around the liberation that the distance-destroying inventions, the internal combustion engine and airplanes, have afforded us. We know now what a terrible cost this has all come at.

However, over a 100 years of development, land-use planning and habit cannot be simply reversed at the stroke of a pen. This would come at an unaffordable political and economic cost. We need to work hard at thinking how we can offer choice, hope not despair, and nudge...

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