Road to full EV by 2030 will be bumpy, says Autovia

New report reveals need for EV ownership diversity and better education on electric car performance

Greater diversity among electric vehicle owners and better education about advances already made in EV performance are essential to accelerate electrification of Britain's roads, according to a new report.

According to automotive media company Autovia, EV owners are predominantly older, wealthier men. And many car buyers do not realise that today’s EVs often already meet the budget and mileage range they think they are still waiting for.

Other insights include:

Current EV owners are...

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