“Social networking is like being married: Facebook wants to know what’s on my mind, Twitter wants to know what’s happening and Foursquare wants to know where I am.” It’s an old joke on the internet but serves to show how accustomed users have become to interfacing different social media platforms to get the best out of online networking services. On the other side of the fence, it also demonstrates how media platforms recognise the benefits of accommodating one...
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