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BIKE HIRE: A white, male, middle-class pursuit?

14 January 2011

 

White men from higher-income earning households are the biggest users of London’s cycle hire scheme launched last summer. 

A survey of a few thousand users of the Barclays cycle hire scheme found that 68% of respondents were aged 25-44, three-quarters were men, and 88% were White. About a third of London residents are from ethnic minority backgrounds.

Users are also disproportionately from better off households. “Six in ten scheme users have a household income over...

+61% more

 

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