Local Transport Today is the authoritative, independent journal for transport decision makers. Analysis, Comment & News on Transport Policy, Planning, Finance and Delivery since 1989.

The psychology of information: this new book might turn your world upside-down

Doug Rose, at Information specialist FWT, reviews a new publication about the logic

06 September 2012
 

The newly published book ‘Underground Maps Unravelled’ is arguably one of the most important to address those of us in the travel information industry. Yes, this is a powerful statement and one I do not make lightly.

We often make the point at FWT that every information solution should be carefully assessed at the outset, by a true understanding of the intended users’ needs. This book certainly takes that principle seriously.

Though this book uses the London Underground map as...

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