Quick and effective gathering of traffic data will highlight challenges on road ahead

Dr Steve Marsh is founder and chief technology officer of ‘extreme-scale’ data integration firm GeoSpock.

On the UK’s roads there are 37.5 million cars, all becoming more intelligent and whetting consumers’ appetites for greater convenience. Assistive technology, like self-parking and blind spot alerts, has already become commonplace. 

Modern cars are being built with 60 to 100 sensors, which measure everything from braking force to headlight use, GPS data and their proximity to other cars or objects. Each one is generating data on speed, routes and fuel consumption. As a result,...

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