The London Road Safety Campaign has recently been re-running an advertising campaign that I don’t remember noticing last year, with the slogan ‘lose your license and you’re just a kid again’. The main message, supported by various radio and cinema advertisements, is a rather strong argument that having a car is what defines your adulthood and if you lose it you will lose your independence and respect and have to rely on other people for lifts, just like a child does. The...
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Phil Goodwin
Phil Goodwin
Phil Goodwin is professor of transport policy at the Centre for Transport and Society, University of West of England, Bristol, and emeritus professor at University College London. Email: philinelh@yahoo.com