An online flightplan for airport parking

Airports are taking ownership of their own customers’ journey, and it all starts with the parking experience, says Neil Robson

On one level, the development of airports can be described as a battle over tarmac. Whether it is the territorial capacity issues of additional runway requirements beyond London to reduce air congestion, or the battle to optimise those other fundamental acres of concrete – car parks – these pitched battles over land use underline a bigger struggle – for the hearts and minds of customers. Other than convenience, why should they fly to whatever holiday or business destination...

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