The trans-Atlantic transmission of good quality travel information

UK-based passenger transport information design company FWT has built up a substantial business in the USA over the past decade and Paul Treadwell, sales and marketing director, believes that the transport sectors on both sides of the Atlantic would benefit from studying what their counterparts on the other side of the pond do well, and badly

Rik Thomas

22 February 2013

PAUL TREADWELL, FWT’s sales and marketing director, does not portray the UK as the font of all wisdom compared with the USA when it comes to the provision of good quality travel information. Indeed, he thinks that we have a few things to learn on this side of the Atlantic. “Over here London is always held up as the paragon of virtue, and so it should be, but they do spend a hell of a lot of money,” he says. “Outside of London it’s a minefield. Take Cardiff [a...