Buses, it is sometimes said, have an image problem, with young people seeing them as the transport of last resort predominantly used by older people. And it seems the DfT thinks the bus industry is run by older citizens too, judging by this pictogram from its report on the bus open data consultation.
The German transport ministry, according to a report in The Times, has recently run into criticism for an advertising campaign intended to encourage more people to wear cycling helmets by...
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