Monthly journal Parking Review has been the definitive source of news and intelligence on the UK and international public and private parking sectors since 1989.

Ad depicting driving as fun banned

­DRIVING

14 November 2014
 

The Advertising Standards Authority has banned a car advert that depicted urban driving as fun.

The ASA received 73 complaints about the ad for Toyota’s Yaris hybrid, which showed the vehicle being driven through narrow streets in Prague with drivers and passengers singing and moving to a soundtrack. 

Toyota said the car adhered to the speed limit at all times and the advert’s aim was to “dispel the myth that drivers cannot have fun whilst driving safely”.

The...

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