Online reservation retailer ParkVia has appointed a ‘customer expert’ to help it enhance travellers’ online booking journey.
ParkVia said it wants to bolster its knowledge base in order to improve the ‘UX’, user experience, for its 3.8m website users.
Antonio Polichetti, who has a background in research and publishing, manages live daily chats from customers in English and Italian-speaking markets. He is based at ParkVia’s UK head office...
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